Elaine Hollifield has enjoyed an extensive career as an advertising/marketing copywriter and creative consultant in Southern California for over 25 years. As Elaine likes to say, “I help people who are at a loss for words.” 

 Her professional experience is rooted in an early career working on staff for prominent advertising agencies and in-house agencies. As owner of Hollifield Creative, Elaine writes and directs creative projects in addition to providing successful advertising solutions for a range of clients in the consumer, business-to-business and corporate categories.

 Some of the major accounts in Elaine’s portfolio include Wells Fargo Bank, Safeway Stores, Smart & Final Wholesale Stores, Sunkist Pistachios, Merle Norman Cosmetics, Kia Motors, Los Angeles Times, Westfield Shoppingtowns, and Princess Cruises.

 In the world of volunteerism, Elaine has been a member of Los Angeles Advertising Women (LAAW), serving as Mardi May Scholarship Chair, LULU Awards Chair and LAAW President. She also co-produced the LULU Advertising Awards Show for seven years and helped raise funds for community non-profit organizations including the Advertising Industry Emergency Fund (AIEF), Battered Women's Clinic, The Mary Magdalene Project, and The Scleroderma Foundation.

 Elaine has also been a member of the National Association of Women Business Owners – Los Angeles Chapter serving on the NAWBO Board as Fund Development Chair and as Marketing Chair.  She is currently a member of the Ventura Country chapter of NAWBO where she serves on the Board as Programs Director.